A woman reviewing her career plan on a laptop at a bright desk

The AI underneath

It starts with understanding the person.

The Career Twin is a living picture of someone's career, and it is what our AI reads from. That is what makes the Careerbase experience personal rather than generic, fast rather than laborious, and it keeps learning as the person moves.

Career Twin

A living picture, not a static profile.

A CV is a summary written for one moment. The Career Twin is a working understanding of what a person can do and where they could go next.

Experience
What someone has actually done, in their own words and in context.
Skills
Capabilities behind that experience, including the transferable ones.
Evidence
Achievements and examples that make a claim believable.
Preferences
What matters to them now: work, location, level, direction.
Target roles
The roles they're aiming at, and the ones worth considering.
Career direction
A view of where this could go, not just what they've been.
Career Twin

A living picture of the person.

  • 01Experience
  • 02Skills
  • 03Evidence
  • 04Preferences
  • 05Target roles
  • 06Direction

Everything else in Careerbase reads from this same understanding.

One source of truth

The same understanding powers everything.

These aren't separate tools bolted together. Every one of them is AI-powered and reads from the same Career Twin, which is why the work is quick, the advice is specific and the experience stays consistent from first conversation to new role.

01

Interests & Personality

Structured insight into how someone likes to work and what motivates them, feeding straight back into their Career Twin.

02

Skills Gap Analysis

A clear view of which roles genuinely fit today, and exactly what would need to be true to reach the ones that don't yet.

03

Job Search and Tracker

Find and track opportunities in one place, with every application connected to the person's own evidence.

04

My CVs

Build and keep multiple evidence-based CVs, each tailored to a specific target role.

05

Application Studio

Stronger applications, cover letters and outreach, grounded in real evidence rather than generic phrasing.

06

Interview Coach

Practise with the person's own career stories and get feedback before it counts.

07

Digital Coach

Always-available coaching that already knows the person's history, goals and current search.

08

Human Coach

Real coaches and specialists who start with full context, so the first session isn't spent on background.

09

Upskilling & Growth

A vetted marketplace of courses, masterclasses and development, chosen by the person and paid for with Careerbase Credits.

10

Guides

Practical guidance, templates and resources for each step of a transition.

In the product

What people actually see.

A look at the parts of the experience people spend the most time in.

Role fit & skills gap

Which roles genuinely fit?

Adjacent roleFit
Similar role, new industryFit
Step up in current fieldFit

Gaps worth closing

CV workspace

Draft

Evidence from your Career Twin

Tailored to

A specific target role

Interview coach

Practise with your own career stories.

Question

Tell me about a time you led a change people resisted.

Your answer

Feedback

Preparation

Ready before it counts, not after.

People rehearse for the roles they're actually targeting, using their own examples. When they then speak to a coach, the conversation can start at the hard part.

Coaching, specialists and development

AI enabled. Human by design.

Technology where it speeds things up. People where it counts.

We use technology to give every person in a program fast, personalised and genuinely useful support. People are how we make it count.

WHAT THE TECHNOLOGY DOES

Always there, always in context

  • Understands each person's experience, skills and direction
  • Makes practical career tools available at any hour
  • Turns hours of writing, research and preparation into minutes
  • Keeps everything consistent, from CV to interview to plan
  • Extends real support to everyone in a program, not just a few

What people do

Judgement, challenge and connection

  • Help someone decide, not just consider
  • Give honest feedback and hold them accountable
  • Bring lived expertise in a role, sector or situation
  • Offer the human reassurance no software can

See the Career Twin in action.

We'll show you how the understanding is built, and how it changes what a person experiences.